The watch models that count as hype-y are now so famous that they're known and coveted link by even casual enthusiasts, a fact that longtime watch nerds tend to resent. Hype watches are the ones that are bought and sold by link entertainers, influencers, fashion folk, and other eager new collectors who are treated like philistines because they link haven't paid their dues and aren't into watches for "the right reasons."Their prices range from tens of thousands to multiple millions of dollars.